Saturday, December 8, 2012

How to Chose the Right Auto-Responder for Your Business: Paid Vs Free


As your business grows so do your need to deliver great customer service in the most efficient way. Here is where the auto-responder comes in, it will help automate your business and free your time up to do other important things in your business.

The number one question I get often about auto-responders is which service to use a paid service or a free service. It all depends on your business size and needs.

When I first started my online business I started with a free service that my hosting service included in addition you can also purchase auto-responder software for cheap money and run it on your own server.

However if your goal is to build a list a.k.a. database then I suggest you subscribe to a monthly service with a proven track record. Email marketing services such as AWeber and Constant Contact are my top two picks for auto-responders. The best part of having a paid service is that you can track your delivery rate as well as how successful your click through rate was.

In addition with a paid service you have a support team ready to help you as well as how to videos that helps you understand how to set up your auto-responder as well as how to run the most effective email marketing campaigns.

Using a paid service also helps build trust from your customers, and better yet helps you and your business to adhere to the CAN SPAM act for not spamming your customers and potential prospects. The paid services have your subscribers double opt-in to your emails.

Nevertheless take your time and do the research only you know what is best for your business, and your budget.

Antiquated or Automated   Why Local Mobile Marketing Matters For Your Business   Choose The Right Autoresponders Service   Using An Autoresponder For Your Business   Autoresponders Make Your Email Marketing Effective and Easy   A Program That Can Automatically Send Email on Your Behalf   



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